Remodel Projects a New Force

Households with incomes of $120,000 and up are part of the home improvement market which has grown significantly since 1995. Major kitchen and bath remodels and room additions are the most popular types of projects, with costs of $25,000 accounting for over a third of the remodeling expenditures. A more diverse population of younger homeowners are increasing the demand for remodels, and rival the baby boomer in per-household spending.